Izvestiya of Saratov University.
ISSN 1819-7671 (Print)
ISSN 2542-1948 (Online)


seduction

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The dialectics of platformization

Introduction. In the presented article the analysis of the phenomenon of platformization with the use of the dialectical method was carried out. Theoretical analysis.The premise of platformization is the identity of the idea and the business model, as well as value and cost. The starting point for the movement of the idea of platformization is the request (of the subject to the platform and back), inseparably connected with its opposite – the access.