Izvestiya of Saratov University.
ISSN 1819-7671 (Print)
ISSN 2542-1948 (Online)


OPTIMAL

Social "Self" Optimal Distinctiveness Model

Optimal distinctiveness theory manifests «self»-categorization theory development, elaborated for the sake of eliciting reasons due to which individuals strive for identifications with social groups as well as for clarifying social identities roles in attaining and maintaining a steady and fixed «self»-concept.